Google Penguin 4.0 Update-What Is It All About?
The Google Penguin 4.0 Update has officially become a part of the core algorithm of Google. After two years of waiting the Google Penguin is updated.
Penguin is now part of real-time. Penguin was created as a filter that can get websites that are spamming in the search results of Google. Because the regular spamming system of Google cannot detect this. They introduced penguin in the year 2012. In the past, the websites that were affected by penguin needed to be refreshed at the same time for a certain period of time. The main purpose of penguin was to capture spam websites. The spammy websites will be penalized. Then the next penguin update was in the year 2014. Websites that were captured by this penguin has to wait for at least 2 years in order to be free. Now, you can say goodbye to those long delays. Since there was an update with the penguin, the data of penguin will be refreshed in real time, meaning there is a faster response after you are done with reindex the webpage. The pages that will be captured by the new Penguin will also be released by the Penguin. This kind of Penguin is much more specific with web pages. The new Penguin is more granular. Means that it affects more finer granularity than websites. It does not necessary mean that it will only affect web pages. The new Penguin 4.0 only affects a certain page or website. Instead of affecting the ranking of the whole website, the Penguin can now devalue spam just by adjusting the rank based on the spam signal.
Here are some important factors about the Real Time Penguin:
A. The positive and negative signal of the new Penguin will be recalculated through crawl. One of the best tool that will be best for trying and testing the effects of the links is the Link Detox Boost.
B. The new Google Penguin does not only affect the whole website. This actually has an effect to all the levels like the folders, pages, domain, keyword groups and keywords. Which means that these will all go in the rankings will be affected by the Penguin algorithm.
C. It is actually more difficult to diagnose small penguin penalties.
D. Because the new Penguin is more granular, there will be parts of the website that can easily aggravate the Penguin filter, but the ranking will not be affected.
E. The Link Detox has a subfolder analysis and this is very popular since it can easily diagnose and fix problems with any ranking issues.
F. The Filter Slice Feature of the Link Detox is really helpful in analyzing the groups of source domains, kinds of links, countries groups of keywords and many more.
According to Google, Penguin 4.0 will be the last penguin update.